"The New PPC" is not a home study course… not a membership site… not a teleseminar series… and not software. 

So what is it?

A new way of doing PPC ("Pay Per Click") advertising that increases your results - without increasing your ad spends.

I can say this with confidence because I'm a Wall Street Business Analyst who worked for many large investment banks. While in that business, I discovered some interesting formulas for working with just the kind of data yielded by PPC campaigns.

Bottom line: my business partner and I are creating videos that show you how to do exactly what we've been doing, and get the same results.

And the videos will be free. 

When you watch them, you'll learn…

• How to use PPC to pump in floods of new traffic to your website.
• Methods that cause a sudden and almost frightening increase in sales.
• Secrets of opening up new markets and developing new customers automatically.
• How to stop worrying about testing and tracking, and administration of your online marketing campaigns (easy ways to get this handled by someone else ).
• The nearly fool-proof method that transforms your marketing from an expense into an investment… and maximizes ROI.
• The easy way to know with precision where your traffic and sales are coming from, without fail, every time.
• Simple ways to calculate costs, conversion ratios, revenues and ROI… by keyword, campaign, and/or search engine… this will change your business almost overnight if you do it.

Visit www.thenewppc.com now!

I was told this past Monday that a good friend of mine Jai Rajkumar has passed away. It was a total shock to me that sent shivers down my spine and made my hair stand up. I could not believe it at first. I could not understand what was going on. I just spoke with him the week before. He told me he was going home for the holiday weekend and spend some time with family. I could not comprehend what was going on.

Jai was a great person. For those of you that do not know him, Jai Rajkumar was one of the top affiliate managers at Azoogle Ads. He was a honest young man, like me, who I met about a year and a half ago. He was just one of those guys that you instantly get along with and he genuinely cared about everyone he knew. He called me up and said, "Hey! Let's talk! Where are you from? What's going on? " I instantly knew he was a great guy just by talking to him.

I can remember several times we would just talk on the phone for a while about business, life, and how to succeed. We could talk about anything from music to spirituality to current events. Jai and I never met for a year but we still talked on the phone, even though I was not doing major numbers for Azoogle. When he moved to New York, we used to hang out often. We would go out for dinner and just have fun and enjoy life. Jai was one of those people that just enjoyed every minute of his life. He was genuinely a happy person and had very strong beliefs.

I would always call him when I was in the city to see what's up and if he wanted to just grab a quick bite to eat. No matter what he did, he was always there for me. We had many visions about how we can dominate different niche businesses. We always discussed how to team up and take over the industry, no matter how wild those dreams were.

Jai was supposed to come to my house for a religious event in December. He was always saying how he wanted to be closer to God just like how I want to. We had so many things in common.

My heart goes out to his family and friends. Jai Rajkumar will always be remembered. He was a go getter, a friendly guy, always smiling, always happy, and always willing to help.

May his soul rest in peace. God bless.

Click Bank just started their version of "sub-id" tracking!

For those of you that do not know the benefit of Tracking ID's, you are about to see how they can change your whole life if you are advertising via PPC (AdWords, etc.)!!

Tracking ID's allow you to track which keywords in your advertising campaigns are converting without having to put any code on anyone's thank you page!

How is this possible? It's quite simple, ClickBank just integrated this into their "hoplinks"

Here is an example -

http://test123.psearch.hop.clickbank.net?tid=A000001

See how I put the "?tid=A000001" at the end of my clickbank hoplink? Well what you can do is setup each keyword with it's own unique Tracking ID. I would keep track of this in an excel spreadsheet.

For the example above -
1) detective = A000001
2) investigator = A000002
3) background check = A000003
4) online detective = A000005

So now you have each keyword as a unique value. When you create your campaigns in AdWords, you now have to send each one to a new destination URL. You can do this AdWords when viewing your keywords.

Here is an example taking the information from above-
Keyword = detective
Headline = Your Online Detective
Ad Text 1 = Find what you are looking for.
Ad Text 2 = $39.95 provides guaranteed results!
Display URL = www.undercoverdetective.com
Destination URL = http://test123.psearch.hop.clickbank.net?tid=A000001

Example 2 :
Keyword = investigator
Headline = Your Online Detective
Ad Text 1 = Find what you are looking for.
Ad Text 2 = $39.95 provides guaranteed results!
Display URL = www.undercoverdetective.com
Destination URL = http://test123.psearch.hop.clickbank.net?tid=A000002

Now that you have setup unique destination URL's for each keyword, when you run your reports in ClickBank, you can actually see which keywords are converting by Tracking ID. So it will tell you in ClickBank that Tracking ID A000001 converted 4 times. So now you can see if that word was profitable or not!

I know this may be a little confusing in the beginning, but it's definitely worth it because you can see exactly what is converting and what isn't.

I know this can be VERY painful and cumberson to edit each keyword, but it's worth it.

I have to admin that StomperNet has to be the best program I have every joined. Andy Jenkins and Brad Fallon have put together the best program out there. I am part of two other programs such as this, and do not even COMPARE to StomperNet.

I recently posted a question on how to launch one of my upcoming products, and the overwhelming response was just crazy!! I never expected it to get over 700 views and 40 responses. Wow!

What happened to the other forums I posted it in? 0 responses.

Look's like we got a good thing here Brad and Andy. Congrats!!

36 Chambers. What a classic.

I just got some office space at my college as an alumni.  They give great deals for alumni. I joined the "incubator" program and it's a great program for any entreprenuer that is looking to expand their career.  I am getting 100 sq ft. for 200 a month, a t1 line, and electricity included.  You can't go wrong there!

I also put two ads in the school newspaper to hire students for my company.  I need to expand and quickly.  I am getting way overwhelmed with my work and need to allocate my duties so I can concentrate on my business.

I went to NJIT, in good old Newark, NJ.  Not nearly as bad as it used to be when I went to school there.  I graduated in 2001 and it has done a 360.  The student center, the campus, the buildings.  It's Amazing!!!

People say I look very young.  Yes, I do.  That picture is from years ago, but I haven't changed much. BTW, I am 26 years old.

I'm now on MySpace. Yeah, yeah, I know it took me forever to jump on the MySpace bandwagon, but I finally did it. I actually always had a MySpace account for my record label, but never for me personally.

MySpace is a great way to build an opt-in list and to generate free traffic to your sites/blogs, etc. I see some internet marketers with over 800 friends. I'm sure this comes in handy.

My Record Label - DigiSpace Records - www.myspace.com/11781493

Personal - Amish Shah - www.myspace.com/amishshah

Add ME!

I am developing a new tool designed to help automate your online ppc bid management tool. The tool will be called HexaClick and will be coming to a webpage near you!

Why the name HexaClick? There are specifically 6 points to any ppc campaign that will make or break you. Yes 6. How did I discover them? Easy!

A brief history of what I used to do with my time in the corporate world!

I was a business analyst consulting for various companies.  Morgan Stanley, Bank of America, SBC, AOL, VHA, Shell, Campbell Soup Company, and the US Senate.  What did I do? I built various tradining systems.  Most of them were focused on how to buy low and sell high.

For example - Campbell Soup, I wrote the requirements for an Asset Management system that would automatically figure out the companies best profit points from different vendors and automatically buy licenses for software, computers, laptops, etc when needed. Everything was 100% automated.

For Morgan Stanley I helped to build a system that would allow the Short Term Funding desk to spend their money wisely and to trade efficiently.  Again, the main focus, find profit points and concentrate on those profit points and to forecast the future of what the markets will do for the most profit.

For AOL I managed the largest database that they have.  It records everything the AOL user does from logging in, to requesting a new password, to billing.  My job?  To measure and analyze this data to find the best markets for certain campaigns.  I also did a TON of data analysis.  I would look at data all day and figure out what was wrong and to find the root cause of problems within AOL's data infrastructure.

For other Wall St. Companies, I made documents and helped test & develop trading systems that would optimize campaigns and bring in the most bang for the buck.

Believe it or not, these same techniques apply to your online marketing.  PPC is totally focused on optimization.  If you optimize your campaigns to the best they can be, watch out. The results are amazing.

I've literally changed bids from $0.50 on certain campaigns to under $0.15.  How?  Optimize and test, Optimize and test.  I am now testing a sytsem that automates this whole process. Imagine creating campaigns on the fly, and let them manage themselves. Now that's what PPC is about.

Watch out! I am going to setup a blog at www.thenewppc.com to get the hype moving on this.  Stay Tuned.

I recently joined StomperNet and looking to do a massive launch and natural SEO on one of my sites. The reason I joined is because of the proven system that Brad Fallon and Andy Jenkins have implemented.  They are not focused on Internet Marketing, or building lists, or AdWords.

They use Natural methods of getting ranked in search engines.  Type "wedding favors" into any search engine and look who is #1.  It is Brad Fallon's site.  If you type in a couple search terms for the sites that these two have together, they are within the first 5 results for these terms.

So instead of trying to go out there and get your list to buy items, they go the natural route.  There are always people looking to buy stuff on the net.  Always.  No matter what it is!  Clothes, electronics, pens, paper, rulers, money clips.  Whatever!

So what do you do?  You start a website that sells these things.  You get a good cheap wholesaler (usually from china or somewhere in the east) and import it for half the price of what your competitors are selling it for.  Then sell it for cheaper, get naturally ranked, and destroy the market.

This group is going to be awesome.  My cousins in India have the #1 clothing store in Gujarat, India.  I already imported about 300 pieces of what they sell and started a store.  I am in the process of "Going Natural" now.

Thanks Brad and Andy.  Looking forward to it.